Copyright (c) 2012 by Jordi Embodas. All rights reserved.
Bulo (hoax in catalan) is a Sanserif font that offers a straightforward design. The construction of characters combines a mechanical force with a little humanist fragrance, specially in lowercases and italics.
Basically, it is designed for press. In order to save a lot of space, both horizontally – with slightly condensed proportions – and vertically – with very short ascendents & descendants -, it has a lot of x-height and a reduced uppercase.
The idea is to present only a single family for all the hierarchies of information; with enough presence and notoriety in headlines or subheads, while comfortable and transparent in text sizes.