Name: New Highway
Brand: Youworkforthem
SKU: T10137
Price: 5.00 USD
Availability: InStock

Cart Total: $0.00

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Posted by Samuel Powell
Posted on Dec 11, 2018
Product Ranking: 137
Highest Rank Achieved: 111

Shortlink: New Highwayhttps://ywft.us/2c80fdfdf

New Highway is a modern, grotesque sans-serif that comes in 5 weights, italics and extended language support for Western, Central and South-Eastern Europe. Symbols, Punctuation and arrows included.

The letterforms are inspired by the highly-legible typefaces most commonly used in European transport signage. Designed by Samuel Powell whilst studying BA Graphic design – the project aims were to produce an accessible & legible typeface by creating recognizable letterforms, balanced with a modest aesthetic. Taking design cues from transport signage, New Highway has a slightly narrower-than-average profile, an upright stature, and a small cap to x-height ratio. This renders a 'tiled' glyph, much like the lettering prototypes commissioned in the 1960's.

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The Fonts provided on YouWorkForThem are designed to work on Macintosh and Windows systems. We also provide additional formats for website design (WebFonts), along with eBook and Mobile App licensing options. All of the available formats for this font are listed in the Buying Options tab above.

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A Contemporary Sans Serif Freshly Cut by Samuel Powell: Kontur

Based in London, Samuel Powell is a full-time graphic designer with a focus on branding, art direction, and type design. Before finding his place in the industry, he studied and received a degree w...