With more than ten years’ worth of history, LatinoType is now one of the most well-known type foundries ever to emerge from Chile. Established by Miguel Hernández, Luciano Vergara, and Daniel Hernández, the foundry has a stellar reputation for releasing fonts that give graphic designers everything they’re looking for in a type design. LatinoType’s work ethic prizes versatility, functionality, aesthetics, and performance, ensuring that every font is measured to the highest quality standards before its release.
They’re also big into collaboration with other graphic designers and typographers. For the men behind LatinoType, education and experience are something to be shared, so they conduct workshops that enable them to do exactly that. LatinoType has built a supportive atmosphere for up-and-coming typographers, aiding in the establishment of new careers while helping them to flourish.
One of LatinoType’s recent releases is Informative, a superfamily of sans serif fonts designed for modern communication. Designed by Sergio Ramírez and César Araya, Informative celebrates clarity and legibility through its unembellished architecture. Designed with simplicity in mind, this type design takes a straightforward approach to message delivery, conveying words in a neutral and, as its name so aptly suggests, an informative tone.
Available in Thin, Light, Regular, Medium, SemiBold, Bold, and Black, with corresponding italics for each, Informative is well suited to a vast array of design projects, including headlines, editorials, body text, e-publishing, presentations, website design, and mobile applications.
Including seven sets of symbolic icons crafted in tribute to Gerd Arntz (1900-1988), a German artist and graphic designer known for his pictograms, Informative is especially useful for creating infographics, maps, and digital applications. With 88 glyphs in each set of symbols, graphic designers have an abundance of pictograms at their fingertips within themes that include society, sports, work, food, power and energy, transportation, and politics. For even greater versatility, each of the seven sets of pictograms is available in an outline and solid version to maximize their usefulness.
The letter sets within the Informative family offer case sensitive forms, fractions, standard ligatures, ordinals, tabular figures, and stylistic alternates. Their multilingual support extends to Basic Latin, Western European, Euro, Catalan, Baltic, Turkish, Central European, Romanian, Pan African Latin, Dutch, and Afrikaans for exceptional global language accessibility.
LatinoType is known for their quality and currently offers over 140 products through YouWorkForThem, a massive collection of type designs for just about any occasion. Visit their extensive portfolio to check out the rest of their work and bookmark it so you can keep an eye on their future additions.
