There’s nothing more celebrated than youth and it’s a trend that shows no sign of stopping anytime soon. We strive to look and feel young for as long as humanly possible, by any means possible. Whether we’ve become disillusioned by the stressful realities of adulthood or we miss the freedom and lack of responsibility during our youth, many of us recall parts of our childhood as some of the best moments of our lives.
Can a font take one back to a simpler time and place?
YouWorkForThem thinks so. YWFT Olivia captures the essence of youth and innocence through a pair of charming, hand-drawn type designs. Anyone who’s spent time around kids can tell you that they’re whimsical and often impulsive; their moods vary and they can change on a dime. YWFT Olivia presents two sides of the same coin through a vibrant script and a mischievous sans serif – offering the same childlike energy in two very different dispositions.
YWFT Olivia’s handwritten script is drawn in girlish hand, with a ribbon-like quality that’s reminiscent of childhood doodles on paper. Countless little girls around the world have busied their hands in a classroom by sketching ribbons and bows in their notebooks, and YWFT Olivia Script celebrates their youthful femininity through its fluid architecture. It’s expressive and carefree, carrying itself with a tangible love for freedom and outdoor recess after lunch.
The sans serif, on the other hand, is written in quite a different hand. One will instantly recognize its letterforms as those carefully drawn in elementary classrooms by students who are just beginning to learn how to print. YWFT Olivia Sans features softly rounded strokes and crisp legibility with a youthful character that’s friendly and warm.
The two variations of YWFT Olivia work well on their own, yet they also work beautifully together for design projects of all types, including displays, signage, educational posters, greeting cards, book covers, advertising, logos, and product packaging. YWFT Olivia Sans is an especially great choice for children’s book content, offering letterforms that are familiar and comfortable to read. YWFT Olivia Script is an enthusiastic choice for pre-teen to teenaged stationery, merchandise, posters, or apparel designs that intend to express uplifting messages to the youth of today.
YWFT Olivia reminds us of what it feels like to be a kid again – no matter what age we are – and it’s loaded with additional features that include discretionary ligatures, standard ligatures, numerators, denominators, fractions, subscript, and superscript, and its Script letterset includes stylistic alternates. YWFT Olivia’s multilingual support is extensive, covering Basic Latin, Western European, Euro, Baltic, Turkish, Central European, Romanian, Vietnamese, Pan African Latin, Pinyin, and Igbo Onwu for global accessibility.
YouWorkForThem is the original creative marketplace, created by designers for designers. We love good design and we love to create good design, so we offer more than 110 products through our own portfolio! You’ll find everything from handmade display fonts to computer-inspired designs and everything in between, so check out our portfolio for your next project!
