Michael Parson is the graphic designer and typographer who established Typogama Digital Type Foundry, based in Geneva, Switzerland. While studying at Ecal University, one of Michael’s professors introduced him to the digital font design software, Fontographer, the only one available at that time.
Using that application opened an entirely new world of possibilities. “I was amazed at the technology behind typeface design and how this little program could then command the various letterforms I had created,” Michael told us.
As time went on, he became more involved in type design, exploring typography as code in his final graphic design course. After he collected enough of his own type-design work, he sought a way to present it to the world by contacting foundries one by one.
“Linotype accepted my fonts as part of the TakeType contest,” Michael said. “This was huge for me and in my mind, a small encouragement that maybe there was something more for me to explore in type design.”
Indeed, there was. With time, Michael’s love for type design surpassed that of graphic design and he’s remained heavily involved in the field of typography. Having worked as a graphic designer himself, he is familiar with the specific needs of graphic designers and provides them with versatile type designs for projects of all kinds.
One of his most recent releases is Thrifty, a clean and contemporary sans serif that carries a subtly narrow form that makes the most of horizontal space but doesn’t feel condensed. Thrifty offers clean legibility, even in smaller point, making it a great choice for projects of any size output. It conveys every message with clarity and confidence, speaking in a neutral tone and a touch of warmth.
Thrifty is available in Thin, ExtraLight, Light, Book, Regular, Medium, Bold, ExtraBold, and Black, with corresponding italics for each. This range of styles makes it a perfect choice for design applications of all kinds, including signage and displays, headlines, subheadings, editorials, website designs, digital and print publishing, advertisements, logo designs, product packaging, merchandise, apparel, marketing materials, and mobile applications. It shines in branding and identity projects, offering fluid design cohesion across multiple media types and sizes.
Thrifty provides plenty of additional flexibility through OpenType, including contextual alternates, discretionary and standard ligatures, fractions, subscript, superscript, tabular figures, oldstyle figures, titling alternates, and stylistic alternates for added versatility, along with a complete set of arrows and 99 different pictograms in the themes of mobility and transport. It extends multilingual support to Basic Latin, Western European, Euro, Baltic, Turkish, Central European, and Pan African Latin languages for designs intended for a worldwide audience.
Michael Parson currently offers almost 50 products through YouWorkForThem, providing an array of serifs, sans serifs, scripts, and display fonts to suit design projects of all kinds. Visit his portfolio to take a look at the rest of his work and bookmark it so you can check back for new additions in the future!
