Food packaging design and branding require absolutely precise font choices. This has never been more important than now as grocery chains, restaurants, food manufacturers, and agriculture must reflect the tone of the times. Here are 5 scrumptious fonts that hit the mark, every time. These fonts say local, healthy, farm fresh, wholesome, sustainable, farm to table, foodie font, organic, homemade, free range…and straight up delicious. These five food fonts are perfect for package design, food branding, logo design, corporate image, menu design, restaurant design, social media, and more. After you consider these five tempting food fonts, we are confident you’ll be taking lunch or at least having a delicious snack while you finish your food-related project.
Tropica Gardens Font Collection
Tropica Gardens evokes beaches, steel drums, and the sweet culinary pleasures we associate with pristine, sunny environments: fresh juices, exotic fruits and vegetables, drinks at the tiki bar, trays of ice cold bottles delivered to your beach chair. But this distressed font design is a font trio, so by swapping things around and playing with backgrounds, you can also evoke a classy urban slickness, the night time appeal of high end wines and super cool restaurants and clubs. This type of versatility makes Tropica Gardens a perfect addition to your food and beverage tool kit.
The Whiskey Font Collection
The Whiskey Font Collection is exactly the great idea you need when we’re seeing more and more local, boutique whiskies distinguishing themselves from the corporate behemoths. The collection consists of 2 fonts, Wheat and Barley. They are great for products created by people that care deeply about what they do, whose passion combines tradition and new ways to give their products a personal touch. The Collection is perfect for products directed at people looking for high quality, classic drinks that have a deep respect for the whiskey making traditions of their forefathers. At the same time, these qualities of earthiness, community, natural processes, and sincerity can be applied to any food or drink that wants to evoke deep roots and passionate results. Another great, versatile tool that is ideal for food and beverage design.
Authority Font
Authority is the perfect font for food and beverage design when you want to evoke strength, power, and health. Authority is ideal for sports-related foods and supplements like protein bars and powders. But with 6 typefaces and 3 styles, Authority gives you versatility across other types of products depending on how you mix and match. Authority is based on official 1970s City of New York typefaces, and as such, will give any statement a strong, classic, authoritative vibe, backed with strong nostalgic urban flair. This high energy font is a must for today’s food and beverage graphic designers.
The National
The National hits the mark precisely for artisanal, boutique, unique. The National offers a roughened, human touch that speaks to handmade foods and natural processes, to tradition and timeless taste. The Oblique version evokes elegant power and top-shelf taste, while the aged forms provide a more rugged aesthetic appropriate to local distilleries and hearty food lines. Take one look at The National, and the labels and flavors will instantly fire up your imagination and your palate.
The Douglas Font Collection
The Douglas Collection will bring your food design projects immense versatility united by a personal, rough-hewn human touch. With 12 handmade and distressed style fonts, you’ll see the potential leaping off the screen for sauces, liquors, beers, meat products, prepared meals, menu design, restaurant corporate image, bars and pubs, organic grocery chains, and more. The National can easily take you modern, or it can present a rustic feel ideal for evoking locally sourced, farm-to-table, organic, and fresh. And always delicious.
We hope you love these 5 delicious fonts, but the great news is that our culinary journey is only beginning: put your apron on and set the table, because here you will find YouWorkForThem’s Authentic Weathered Fonts for Food Packaging collection. This extended collection is exactly where you need to be to stay on top of the changes in the food and beverage market, and the marketing that must be spot on to support it. Organic, Fairtrade, Fresh, Local, Farm, Free Range, Natural…it’s all there, so dig in!
Credit: cover photo by Jacub Lund
