Brazilian broadcasting giant GLOBO reaches 99.50% of potential viewers–practically the entire Brazilian population. When they sought to move their content to a streaming ecosystem across multiple devices and platforms, they needed a clear, powerful sans serif, and that meant the timeless impact of Futura along with its younger cousin, URW Geometric.
YouWorkForThem worked closely with GLOBO legal and creative staff to dial in their complex, extended licensing requirements, with components that covered OEM, mobile and desktop use across multiple weights.
As you can see, the end result is a beautiful UI and UX that makes for a very easy-to-use, impactful platform for the client, which has been quite well received by their users.
Don’t hesitate to contact us today for any custom Font and Graphics licensing needs you may have. Whether you’re a huge broadcaster or a small brick and mortar, we are happy to work with you to get the correct license in place.
